You stride into the casino brimming with confidence and your wallet full of cash. You have plans for a bit of enjoyable, sensible gaming and two rounds of cocktails. But hours later, you don’t know what time it is, or what happened to your money. This is what happens to everyone at a casino. It is the result of casinos’ carefully-crafted marketing strategies that use sounds, lights, and physical design to create an environment that is at once welcoming but hard to step away from.
Whether it’s the flashing lights or the cheers from fellow players, casinos elicit feelings of jubilation and euphoria to keep their guests gambling. Even the smell of money – casinos often waft scented oils through their ventilation systems – is designed to make people feel at home in their establishments and encourage them to gamble for longer periods of time. Similarly, the lack of clocks in casinos is intended to help patrons lose track of time and spend more money.
But these are just some of the many strategies casinos employ to turn people who work hard for their money into blind chancers. Others are more subtle – such as the way casino dealers shuffle and deal cards and the expected reactions from table players. These established patterns are harder to break, but they can still cause players to lose a lot of money. In addition, casinos can rig slot machines to give players near-misses that can be very satisfying.
Pragmatic Play is a relatively new casino games developer that has a lot of potential. Despite being in the business only for a few years, it has already managed to make a name for itself by creating high-quality games with engaging gameplay. The company’s library includes a wide variety of games including modern and classic slots, scratch cards, bingo, live dealer, table games, video poker and keno. Most of the games are based on HTML5 and can be played on any device. Players can choose from 31 interface languages and use any currency they prefer.
The company’s dedication to working in regulated markets sets it apart from its competitors. It has licenses in various jurisdictions including Malta, Gibraltar, UK, the Netherlands, Italy, and Romania. This ensures that players can rest assured that the games are fair and legal to play.
Another aspect of Pragmatic Play’s dedication to the industry is its social responsibility. The company sponsors master’s programs and donates to orphanages, animal shelters, and environmental conservation projects. It is also an advocate of responsible gaming.
Many of Pragmatic Play’s games have different betting limits, which allows gamers with a small bankroll to enjoy the games just as much as those with larger bankrolls. In addition, the company’s proprietary bonus platform, Enhance, offers unique prize drops, tournaments, free round bonuses, and reward multipliers to players.